The APACD provides its members with a wide range of benefits.

  • An exclusive Asia-Pacific network for mid-to-senior-level communication and public affairs professionals with a regional distinction: APACD operates throughout the Asia-Pacific region and simultaneously supports country networks headed by committed country coordinators. Thereby APACD ensures the promotion of local structures as well as the connection of communication professionals across the Asia-Pacific region. Country networks are established in Australia, China, Hong Kong, India, Malaysia, Philippines and Singapore.

  • High-level events and networking opportunities for Asia-Pacific communicators:  APACD host the Asia-Pacific Communication Summit (APCS), an annual, two-day conference gathering in-house communication and public affairs professionals from diverse cultural and professional backgrounds as well as more than 60 expert speakers from numerous disciplines. Members are encouraged to engage in regional debates and networking gatherings, a Working Group Meeting, expert online sessions and webinars, as well as Coaching Days that complete the association’s diverse activities and opportunities.

  • APACD provides up-to-date information: Quarterly, members receive Communication Director magazine free of charge. Communication Director documents opinions on important strategic questions in communication and public affairs, discovers transnational developments, discusses their relevance from an Asia-Pacific perspective and reviews APACD activities. Additionally, APACD publishes service brochures that offer guidelines and tools on specific challenges and topics in communications. The association’s online services keep members up-to-date through the APACD website - a platform for industry news, APACD events and an intranet for members, as well as the Community Newsletter - a weekly note from the communication industry including personnel changes, industry appointments, professional articles and job postings.

  • APACD promotes qualification, young talent and professional training: APACD is committed to fostering qualification and research within the membership as well as within the communication and public affairs profession in the Asia-Pacific region. As an example of this, the association promotes talents with the Young Communicators Award and supports research projects and studies such as the Asia-Pacific Communication Monitor - a transnational study to monitor trends in communication and public affairs management in the Asia-Pacific. APACD supports knowledge exchange and expertise through cross-country and cross-institutional Working Groups that are either topic or industry specific.

  • Foster professionalism and representation of the communications profession:  APACD represents the interests of communication and public affairs professionals from companies, associations and institutions across the Asia-Pacific region and aims to ensure quality standards in communications.

  • Foster exchange with related international associations: By exchanging experiences, knowledge and ideas with related international associations,  APACD takes into account global developments in communications that are relevant for the Asia-Pacific region.