Your participation is now requested for the second edition of the largest survey on the current status and the future of strategic communication in Asia Pacific.
Your contribution will provide valuable new insights into such questions as:
Storytelling is a strategic, long-term approach for driving engagement across channels in China and beyond. A compelling, well-presented story is successful in reaching its objective and remembered long after over others. But how often do you find yourself asking “Where do I begin to look for stories?”
Communicators at our Coaching Day met in the Boardroom of AIA Beijing on the morning of 29 March for expert insights and advice on Strategic storytelling to drive integrated campaigns.